Inducto — Next Generation French Press

Branding, Packaging, Pitch Deck

Hi-tech, Product Design

Los Angeles, USA


Inducto® is a patented revolution in coffee and tea brewing that let’s control beverage experience. 

Business challenges

︎︎︎ Build a new brand from scratch

︎︎︎ Increase trust from customers

︎︎︎ Find markets that are ready to buy a new product

Design challenges

︎︎︎ Create a visual indentity based on several product sketches 

︎︎︎ Keep a visual balance between a hi-tech product and a household assistant

︎︎︎ Create design materials that gain trust and create anticipation for the product

Inducto pitch deck. Swipe right to see the full story

Trent Walker, CEO
Ubah Bulale, Co-Founder,
Paul Schneider, Art-director, Designer
Kazu Okuda, Motion Design

Awards and recognitions:
︎︎︎ “European Product Design Award (ePDA). Inducto — The best product design 2023” ePDA — 2024
︎︎︎ “European Product Design Award (ePDA). Inducto — The best packaging design 2023” ePDA — 2024
︎︎︎ “Branding and logo design for Inducto by” — 2023
︎︎︎ “Brand Identity for Inducto Consumer Electronics” The World Brand Design Society — 2023

Last Update: 02/24